Wonderbra by Dita Von Teese: The Queen of Burlesque models her new 1940s-style underwear range. Lingerie shouldn't be something you just put on for your lover; you should do it for you. It's not about seducing men, it's about embracing womanhood.
One bra-bottom combo features a magnetic clip, "making daring stripteases a cinch", according to Wonderbra. The limited edition lingerie collection goes on sale on September 23.
Von Teese, whose retro chic brings to mind old school glamour of stars such as Ava Gardner and Betty Grable, firmly refuses to be careless about her appearance.
She's entertained the likes of Jade Jagger and the Marquess of Bath's son Ceawlin, modelled for Jean Paul Gaultier and Marc Jacobs. And her famous act gyrating inside a giant martini glass caused such a stir it was emulated by Cameron Diaz in Charlie's Angels.
Though her body clearly helped her make her fortune, it was her head for business that transformed her from underground star to worldwide phenomenon.
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